9 October, 2025

[Webinar] What Franchisees Must Know to Succeed in Vietnam – Oct 16, 2025

What Franchisees Must Know to Succeed in Vietnam

📅 Webinar | October 16th, 2025 | 🕒 10:00–11:15 AM (GMT+7) | 🌐 Online (Zoom)


🎯 Why Attend This Webinar

Franchising in Vietnam is booming, but success requires more than capital—it needs strategy, legal knowledge, and the right preparation.
In 75 minutes, this webinar gives franchisees and investors practical insights on law, market selection, brand localization, and real-world case studies.


👥 Meet the Moderator & Panelists
🔹 VF Franchise Consulting (Moderator)

35+ years in franchise and business development,100+ deals closed, spanning 30+ countries 
🔹 Tilleke & Gibbins Vietnam (Legal Expert)
Corporate lawyer specializing in licensing, market entry, and M&A with extensive experience across multiple industries in Vietnam
🔹 Belgo Vietnam (Franchisee Case Study – F&B)

A Belgian craft beer enthusiast, I’m passionate about expanding Belgo’s pub experience to new markets!

🔹 Let’s Coffee Vietnam (Franchisee Case Study – Café)

Leading franchise expansion of Baba Rafi, Es Teh, Foresthree, and other F&B brands across multiple markets.

🔹 GapMaps (Market Intelligence)

Kai leads GapMaps SEA—powering smarter location decisions, 500 brands, 25+ countries

🔹 Doodle Design (Consumer Insights)

Human – Centered Design Thinking expert with 25+ years in innovation strategy, and leadership


📌 What You’ll Gain

✅ Identify High-ROI Franchise Opportunities
✅ Navigate Legal Frameworks
✅ Negotiate Smarter
✅ Choose the Right Locations
✅ Learn from Real F&B Operators
✅ Adapt to Vietnamese Consumers


🗓️ Webinar Agenda (75 Minutes) 

Panel Discussion (45’) / Thảo luận nhóm (45’)

  • Vietnam Franchise Market Overview
  • Franchisee Rights & Legal Considerations
  • Case Studies from Belgo & Let’s Coffee
  • Location & Market Intelligence Insights
  • Branding & Consumer Behavior

Live Q&A (30’)
Audience questions (live and pre-submitted) answered by the panel


🧩 Hosted By / Đơn vị tổ chức

VF Franchise Consulting – Asia’s leading franchise consultancy with 100+ deals across 30+ countries

COEX – Korea’s premier exhibition organizer, co-host of VIETRF 2025, Vietnam’s largest retail & franchise exhibition


📩 Register Now – Limited Spots Available! Reserve your seat and receive the exclusive Zoom link:

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Contact

VIETNAM

Ms. Minh Khuê:84-901-534-565

  • minhkhue@coex.vn

 

KOREA/INTERNATIONAL

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